"I am very satisfied with this collaboration, which was seamless and intuitive. Coherent solutions were implemented, allowing me to start my business with complete peace of mind."
Workouts, recovery tips, quotes: a set of templates to post regularly without losing brand consistency.
VRN is the brand of Maxime Verin, a personal trainer in Montreal
Maxime Verin is a Montreal-based personal trainer who launched his business in fitness and wellness. To stand out from the competition online, he needed a strong visual identity. I designed the identity of his brand, VRN: logo, brand guidelines, social media templates and animations, then the mockup of his future website.
The logo, a chrome-embossed VRN monogram, comes to life on social media. It is paired with an acid green and black-and-white visuals that evoke the effort and energy of training.
Training plans, recovery tips, quotes: the set of templates lets Maxime post regularly on his own, with a consistent look from one post to the next. A visual identity designed end to end, from the logo to everyday content.
Scope
- Visual identity
- Logo and brand guidelines
- Social media templates
- Motion design
- Website mockup
Credits
- Nicolas Alain Visual identity and motion design
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